The English football season has just started and, to coincide with the kick off, the Communications Office at The University of Nottingham offered to issue a press release about my work is this area.
This resulted in an interview on BBC Radio Nottingham (broadcast 8th Aug 2009) and a colleague, from another university, sending me a link (thanks Mike) that he had come across.
The story also contains a link to the University of Nottingham press release.